Survey as a tool to assess loyalty of Russian higher schools peresonnel (sociological study)


Аrkhipova N.I.

Russian University for Humanities, Moscow, Russia 2506539@mail.ru

Pomortseva I.М.

Russian University for Humanities, Moscow, Russia pomoririna@yandex.ru

ID of the Article: 5904


For citation:

Аrkhipova N.I., Pomortseva I.М. Survey as a tool to assess loyalty of Russian higher schools peresonnel (sociological study). Sotsiologicheskie issledovaniya [Sociological Studies]. 2014. No 4. P. 143-147




Abstract

The paper provides an overview of various methods of diagnostics of personnel's loyalty. Results of the sociological survey on assessment of loyalty in the staff of Russian universities helped to identify key parameters of motivation of the faculty.


Keywords
loyalty; motivation; diagnosis of customer loyalty; management of staff in the University
Content No 4, 2014