On the basis of empirical data, the conditions and factors of transformation of family values are identified, the main ones of which are determined: the ongoing processes of socio-cultural modernization, high rates of technologization and information globalization. Intergenerational differences in family values between China and Russia during the transition period not only record changes in the family, but also reflect the general global trend of cultural transformation. Older people are gradually losing their former authority status. The traditional cultural model of respect for elders, as the basis of intergenerational relations, has been overthrown. In the process of the evolution of values during the transition period, the industrial civilization, development of urbanization and industrialization, did not obliterate fragments of the traditional Russian and Chinese family culture of intergenerational interaction. A pre-industrial society differs from an industrial society, and the development model of developing countries differs from the development model of developed countries. After the reforms and opening up, Russian and Chinese societies are still in the process of modernization; therefore, family values and the process of cultural transformation itself still differ from the values of developed Western capitalist countries. Despite the existing differences between the modern concepts of industrialization and urbanization, on the one hand, and the traditional cultural practices of intergenerational interactions of Chinese families, on the other, it did not lead to their complete cultural “replacement” by the forms and models of our time.