Based on the results of several studies conducted by leading sociological centers, polarization in foreign policy preferences of Ukrainian citizens is illustrated. The paper accentuates responsibility of world powers for determining the strategies for Ukrainian society to exit out of the denoted crisis. Rigid adherence, in this regard, to hard paradigm of ‘civilization’ choice offered to Ukraine is charcterized as conservation of imperial paradigm in reception of processes in modern globalized society. Applied to Ukrainian society a necessity is argued for to find unconventional, consensual and not so much ‘civilization’ as ‘civilized’ solutions.